London Will Do Everything To Attract Olympics Tourists

London Will Do Everything To Attract Olympics Tourists Tourism agencies will do all they can to attract visitors to London during the olympic Games in 2012, a travel expert believes.

Branding is an element which needs to be considered, according to Jerome Touze, co-founder of Where Are You Now?, a social networking website focused on travel and lifestyle.

He suggests that making use of social media to generate publicity and engage the public is one way of running a campaign.

Mr Touze adds: “The tourism boards like VisitBritain will do everything they can to make sure Britain is at the forefront of tourism to the other nations.”

According to a survey conducted by Where Are You Now? which investigated the potential tourism to be generated by the London Olympics, 38 per cent of people said high costs will be the main factor that will deter people from visiting London during the Olympics.

Just over half of respondents indicated a belief that London will do a good job of keeping them informed about plans and progress of staging the sporting event.

London’s Olympic Stadium Begins to Take Shape

People in construction jobs are helping London’s 2012 Olympic Stadium to take shape.

Developers are hoping that the Games’ showpiece will be completed in summer 2011, which will allow for a year of test events before the Olympics commence in 2012.

Referring to the stadium’s progress, an article in the newspaper said: “Its foundation is nearing completion, with more than 3,500 of the 4,000 permanent piles installed.

“It will contain 10,000 tons of steel – the lightest Olympic stadium to date.”

Over 800,000 tons of earth were removed from the site to allow for the stadium’s platform to be constructed.

The platform will eventually be able to hold 25,000 permanent seats and 55,000 temporary ones, which will form part of a lightweight steel upper tier.

The 2012 Olympic Stadium is being built at Marshgate Lane in Stratford. Once the Games have finished, it will be used as a new athletics venue.